Halal Cosmetics Market By Product Type (Skin Care, Hair Care), Sales Channel (Convenience Stores, Specialty Stores), End-User (Men, Women), & Region for 2024-2031

Halal Cosmetics Market Valuation – 2024-2031

The market is expanding due to the growing Muslim population worldwide, leading to a higher demand for halal-certified products, including cosmetics. As disposable incomes are increasing, the consumers are inclining towards investing in the premium and specialized products, such as halal cosmetics, surpassing USD 39.96 Billion valued in 2024 to reach a valuation of around USD 97.42 Billion by 2031.

In addition to this, the market also is expanding as the consumers are becoming more aware of halal certification and its importance in ensuring that products comply with Islamic dietary and lifestyle guidelines. Companies are investing in marketing and branding efforts to promote their halal cosmetics products and reach a wider audience, thus enabling the niche market grow at a CAGR of 13% from 2024 to 2031.

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Global Halal Cosmetics Market: Definition/ Overview

Halal cosmetics are products that comply with Islamic dietary and lifestyle guidelines. These guidelines prohibit the use of certain ingredients, such as alcohol, pork, and animal-derived substances. Halal cosmetics are certified by recognized halal authorities, ensuring their adherence to Islamic principles.

Halal cosmetics have a wide range of applications, including skincare, makeup, hair care, and fragrances. These products are formulated to comply with Islamic dietary and lifestyle guidelines, ensuring that they are suitable for Muslim consumers. Halal cosmetics offer a variety of options for individuals seeking products that align with their religious and ethical beliefs.

The halal cosmetics market is poised for significant growth, fueled by the expanding Muslim population and heightened awareness of halal standards. New product introductions, strategic partnerships with halal certification authorities, and amplified marketing and branding efforts will collectively contribute to the market’s growth. Moreover, the burgeoning trend towards natural and organic ingredients aligns seamlessly with halal principles, further bolstering the demand for halal cosmetics.

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How are the Rising Awareness of Halal Standards Among Non-Muslim Consumers Fueling the Development of Global Halal Cosmetics Market?

The global halal cosmetics market is experiencing significant growth, driven by the increasing Muslim population and rising awareness of halal-certified products among non-Muslim consumers. Halal cosmetics, which are free from alcohol and animal-derived ingredients, appeal to those seeking ethical and natural beauty solutions. According to the Pew Research Center, the global Muslim population is projected to reach 2.2 billion by 2030, representing 26.4% of the world’s total population. On March 8, 2023, Inglot Cosmetics announced the launch of its new halal-certified makeup line, expanding its presence in the growing halal beauty market.

The rise of e-commerce platforms and social media influencers has contributed to the increased visibility and accessibility of halal cosmetics. This trend has allowed smaller, niche brands to compete with established players and reach a global audience. For instance, in January 2023, Sephora expanded its halal beauty offerings by introducing several new halal-certified brands to its online and physical stores.

Growing consumer demand for transparency in ingredient sourcing and manufacturing processes has further boosted the halal cosmetics market. Halal certification provides assurance of product purity and ethical production methods. The Indonesia Halal Product Assurance Agency reported issuing over 750,000 halal certificates in 2022, reflecting the increasing importance of halal certification in the world’s largest Muslim-majority country.

How the Lack of Uniform Certification Processes Limiting the Growth of the Global Halal Cosmetics Market?

One of the major challenges facing the global halal cosmetics market is the lack of standardized certification processes across different countries and regions. This inconsistency creates confusion among consumers and manufacturers, potentially hindering market growth. According to the State of the Global Islamic Economy Report 2022, global Muslim spend on cosmetics reached $64 billion in 2021.

Limited awareness and understanding of halal cosmetics among non-Muslim consumers pose another significant challenge to market expansion. Many consumers are unaware of the benefits and ethical considerations associated with halal products, restricting market penetration in non-Muslim majority countries. The Global Halal Market size was valued at USD 5.74 trillion in 2020 and is projected to reach USD 11.30 trillion by 2028, according to Fortune Business Insights.

The sourcing of halal-certified ingredients presents a challenge for manufacturers in the halal cosmetics market. Ensuring that all components of a product meet halal standards can be complex and costly, potentially affecting product pricing and availability. For instance, on May 5, 2023, Iba Halal Care, an Indian halal cosmetics brand, announced a partnership with a global ingredient supplier to ensure a consistent supply of halal-certified raw materials for their product line..

Category-Wise Acumens

What are the Features Bolstering the Demand of Personal Care Products Segment?

The personal care products segment is expected to maintain its dominance in the global halal cosmetics market during the forecast period. This segment includes products such as skincare, haircare, and body care items, which are essential in daily grooming routines. The growing awareness of halal principles among Muslim consumers, coupled with the increasing demand for natural and ethical products among non-Muslim consumers, is driving this trend. According to the Malaysia External Trade Development Corporation (MATRADE), the global halal market is projected to reach $9.71 trillion by 2025, with personal care products being a significant contributor.

Within the personal care segment, skincare products are particularly popular due to the rising focus on self-care and skin health. Halal skincare products are perceived as pure, safe, and aligned with Islamic values, appealing to a broad consumer base. The U.S. International Trade Administration reported that the global halal cosmetics market was valued at $39.09 billion in 2021 and is expected to reach $131.41 billion by 2031.

What Factors are Responsible to Project the Market Growth of Women Segment?

The women segment is expected to maintain its dominance in the global halal cosmetics market during the forecast period. This is primarily due to the larger variety of cosmetic products targeted at women, including skincare, makeup, and haircare items. Women generally tend to be more conscious about their personal care routines and are often early adopters of new beauty trends. For instance, on February 15, 2023, L’Oréal announced the expansion of its halal-certified skincare line in Southeast Asia, targeting the growing female Muslim consumer base.

The increasing purchasing power of women in Muslim-majority countries, coupled with rising awareness about halal and ethical cosmetics, further strengthens this segment’s dominance. Women are also more likely to seek out products that align with their religious and cultural values, driving demand for halal-certified cosmetics. For instance, on April 3, 2023, Safi, a leading halal cosmetics brand in Malaysia, launched a new range of anti-aging products specifically designed for Muslim women, reinforcing the focus on female consumers in this market.

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Country/Region-wise Acumens

How will the Increasing Consumer Awareness of Halal Standards in Asia-Pacific Propels the Halal Cosmetics Market Growth?

The Asia-Pacific region is poised to maintain its dominance in the global halal cosmetics market during the forecast period, driven by its large Muslim population and increasing consumer awareness. Countries like Indonesia, Malaysia, and Pakistan are key contributors to this growth, with their robust halal certification processes and government support for the industry. According to the Department of Statistics Malaysia, the country’s halal product exports reached RM35.8 billion (approximately USD 7.7 billion) in 2021, demonstrating the region’s strong position in the halal market.

The region’s economic growth and rising disposable incomes are fueling demand for premium halal cosmetics products. This trend is attracting both local and international brands to invest in the APAC halal cosmetics market. The Indonesian Ministry of Industry reported that the country’s halal cosmetics industry grew by 7% in 2022, outpacing the growth of the overall cosmetics sector.

How are the Rising Geriatric Population Supports the Halal Cosmetics Market Growth in the Europe?

The European region is poised to maintain significant CAGR growth in the global halal cosmetics market during the forecast period. This growth is driven by increasing Muslim populations in countries like France, Germany, and the UK, as well as rising awareness among non-Muslim consumers about the ethical and quality aspects of halal products. According to Eurostat, the Muslim population in the European Union was estimated to be 25.8 million in 2022, representing 5.7% of the total population. On February 12, 2023, French beauty giant L’Oréal announced the expansion of its halal-certified product line in European markets, targeting both Muslim and ethical consumers.

Europe’s strong regulatory framework and emphasis on product safety and transparency also contribute to the growth of the halal cosmetics market in the region. The European Commission reported that the EU cosmetics market was valued at €76.7 billion in 2021, with natural and ethical products showing strong growth. On April 3, 2023, UK-based PHB Ethical Beauty announced the launch of a new range of vegan and halal-certified skincare products, further expanding the availability of halal cosmetics in the European market.

Competitive Landscape

The global halal cosmetics market is a dynamic and competitive landscape, with a mix of established players and emerging challengers vying for market share. These players are actively working to strengthen their presence by implementing strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are dedicated to continuously improving their product line to meet the needs of a wide range of customers in different regions.

Some of the key players operating in the global halal cosmetics market include:

• Iba Cosmetics
• Martha Tilaar Group
• Clara International
• Kao Corporation
• Andalou Naturals
• Ivy Beauty Corporation
• Nature’s Dream
• Prolab Cosmetics
• Inglot Cosmetics
• One Pure
• Talent Cosmetics

Latest Developments

• In October, 2023, the Martha Tilaar Group planted 16,160 mangrove saplings in North Jakarta as part of BPOM’s Zero Carbon Programme as part of its dedication to environmental preservation. This project aims to safeguard against natural harm and enhance local ecosystems, which is in line with the group’s CSR objectives.
• In September 2023, the retail giant Apparel Group India, the Polish cosmetics business Inglot’s India franchisee, announced on social media last week that the Polish brand has opened its first retail location in Pune. This is the brand’s third location in India and its first in Pune.

Report Scope

Halal Cosmetics Market, By Category

Product Type:

1. Skin Care

• Creams & Lotions
• Face Cleanser
• Others

2. Hair Care

• Shampoo
• Conditioner
• Hair Oil
• Others

3. Makeup

• Facial Products
• Eye Products
• Lip Products
• Nail Products

4. Body Care

• Soaps
• Shower Gels
• Lotions
• Others

5. Fragrance

Sales Channel:

• Hypermarkets/Supermarkets
• Convenience Stores
• Specialty Stores
• Multi-brand Stores
• Online Retailing
• Other Sales Channel

End-User:

• Men
• Women
• Unisex

Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

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