Global Makeup Base Market Size By Product Type, By Formulation, By Skin Type, By Geographic Scope And Forecast

Report ID: 17404|No. of Pages: 202

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Global Makeup Base Market Size By Product Type, By Formulation, By Skin Type, By Geographic Scope And Forecast

Report ID: 17404|Published Date: Jan 2024|No. of Pages: 202|Base Year for Estimate: 2023|Format:   Report available in PDF formatReport available in Excel Format

Makeup Base Market Size And Forecast

Makeup Base Market size was valued at USD 15 Billion in 2023 and is projected to reach USD 23.89 Billion by 2030, growing at a CAGR of 6% during the forecast period 2024-2030.

Makeup Base Market is estimated to grow at a CAGR of 6% & reach US$ 23.89 Bn by the end of 2030

Global Makeup Base Market Drivers

The market drivers for the Makeup Base Market can be influenced by various factors. These may include:

  • Raising Awareness of Beauty: A growing demand for makeup products, particularly makeup bases, has resulted from a growing awareness and consciousness of personal care and appearance.
  • Social Media Influence: Trends in the makeup industry are greatly influenced by the influence of social media platforms, beauty influencers, and celebrity endorsements. The desire of consumers to imitate the appearances of their preferred influencers and celebrities has resulted in a surge in the sales of makeup products, including bases.
  • Technological Developments: Innovation in the makeup-based market is propelled by developments in formulation technologies, which include long-wearing, moisturizing, and skin-friendly formulas. Products that offer extra skincare benefits tend to draw in customers.
  • Diversity & Inclusivity: By providing a wider selection of hues and formulations to accommodate a variety of skin tones and kinds, the beauty industry has been making progress toward becoming more inclusive. The market has grown to reach a larger customer base as a result of this inclusivity.
  • E-commerce Growth: As e-commerce platforms have grown, consumers all over the world now have easier access to beauty products. The expansion of the cosmetics base industry is mostly due to digital marketing methods and online sales.
  • Emphasis on Natural and Organic Products: As consumers get more aware of the components in cosmetics, there is a growing demand for natural and organic makeup foundation products. Clean and sustainable beauty brands are becoming more and more well-known.
  • Growing Disposable Income: A number of economic factors, including rising disposable income in some areas, are causing consumers to spend more money on makeup bases and other beauty and cosmetic products.
  • Trends in Men’s Grooming: The market for makeup and other grooming products for men is growing, which helps the makeup base market as a whole.

Global Makeup Base Market Restraints

Several factors can act as restraints or challenges for the Makeup Base Market. These may include:

  • Allergies & Skin Sensitivities: Some customers may steer clear of specific cosmetics foundation items due to allergies or sensitive skin. For people with sensitive skin, the inclusion of allergens or harsh chemicals in formulations can be a limitation.
  • Regulatory Compliance: Manufacturers may have difficulties in complying with strict regulations and requirements in the cosmetics sector. For many businesses, complying with regulations and safety standards can raise manufacturing costs and prevent them from entering new markets.
  • Environmental Concerns: As people’s knowledge of environmental issues has grown, so has the need for eco-friendly and sustainable products. Customers who care about the environment may object to makeup foundation items that are packaged in non-recyclable materials or that contain components that are hazardous to the environment.
  • Cultural and societal Factors: There can be a great deal of variation in cultural tastes and societal conventions around makeup use. Conservative viewpoints may restrict the acceptance and uptake of cosmetics-based products in particular areas or among particular demographics.
  • Economic downturns: People may cut back on discretionary spending during downturns in the economy, which can affect sales of beauty and other non-essential products. The basic market for makeup is susceptible to shifts in consumer spending habits.
  • Products that are Counterfeit: The abundance of imitation or counterfeit goods in the cosmetics industry can damage the standing of legitimate companies. Concerns regarding authenticity and quality may make consumers reluctant to buy makeup foundation products.
  • Competition from Skincare Products: As the popularity of skincare trends grows, some consumers might give skincare a higher priority than makeup. The market for makeup-based products may see a decline as a result of this change in preferences.
  • Events that can disrupt: the global supply chain include natural catastrophes, geopolitical conflicts, and public health emergencies (such as the COVID-19 pandemic). These events can affect the availability of raw materials and finished products, which can lead to market constraints.

Global Makeup Base Market Segmentation Analysis

The Global Makeup Base Market is Segmented on the basis of Product Type, Formulation, Skin Type, and Geography.

Makeup Base Market Segmentation Analysis

Makeup Base Market, By Product Type

  • Foundation: Including liquid foundation, powder foundation, cream foundation, stick foundation, and other formulations.
  • Primer: Used to prepare the skin for makeup application, providing a smooth base.
  • BB Cream (Blemish Balm) and CC Cream (Color Correcting Cream): Multifunctional products that combine skincare and makeup properties.
  • Concealer: Used to cover blemishes, dark circles, and imperfections.

Makeup Base Market, By Formulation

  • Liquid: Foundation and other products in liquid form.
  • Powder: Products in powder form, such as loose powder or pressed powder.
  • Cream: Cream-based formulations for foundations and other makeup bases.

Makeup Base Market, By Skin Type

  • Normal Skin: Products suitable for normal skin types.
  • Oily Skin: Products formulated to control excess oil and shine.
  • Dry Skin: Formulations with hydrating properties for dry skin.
  • Combination Skin: Products designed for combination skin types.

Makeup Base Market, By Geography

  • North America: Market conditions and demand in the United States, Canada, and Mexico.
  • Europe: Analysis of the Makeup Base Market in European countries.
  • Asia-Pacific: Focusing on countries like China, India, Japan, South Korea, and others.
  • Middle East and Africa: Examining market dynamics in the Middle East and African regions.
  • Latin America: Covering market trends and developments in countries across Latin America.

Key Players

The major players in the Makeup Base Market are:

  • Chanel S.A.
  • NARS Cosmetics
  • Fenty Beauty
  • Huda Beauty
  • Charlotte Tilbury Beauty
  • Sephora Collection
  • Milani Cosmetics
  • NYX Professional Makeup
  • Wet n Wild
  • elf Cosmetics
  • Revolution Beauty

Report Scope

REPORT ATTRIBUTESDETAILS
STUDY PERIOD

2020-2030

BASE YEAR

2023

FORECAST PERIOD

2024-2030

HISTORICAL PERIOD

2020-2022

UNIT

Value (USD Billion)

KEY COMPANIES PROFILED

Chanel S.A., NARS Cosmetics, Fenty Beauty, Huda Beauty, Charlotte Tilbury Beauty, Sephora Collection, Milani Cosmetics, NYX Professional Makeup, Wet n Wild, elf Cosmetics, Revolution Beauty.

SEGMENTS COVERED

By Product Type, By Formulation, By Skin Type, and By Geography.

CUSTOMIZATION SCOPE

Free report customization (equivalent to up to 4 analyst working days) with purchase. Addition or alteration to country, regional & segment scope

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Research Methodology of Verified Market Research:

Research Methodology of VMR

To know more about the Research Methodology and other aspects of the research study, kindly get in touch with our Sales Team at Verified Market Research.

Reasons to Purchase this Report

• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support

Customization of the Report

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Frequently Asked Questions

Makeup Base Market was valued at USD 15 Billion in 2023 and is projected to reach USD 23.89 Billion by 2030, growing at a CAGR of 6% during the forecast period 2024-2030.

A growing demand for makeup products, particularly makeup bases, has resulted from a growing awareness and consciousness of personal care and appearance.

The major players are Chanel S.A., NARS Cosmetics, Fenty Beauty, Huda Beauty, Charlotte Tilbury Beauty, Sephora Collection, Milani Cosmetics, NYX Professional Makeup, Wet n Wild, elf Cosmetics, Revolution Beauty.

The Global Makeup Base Market is Segmented on the basis of Product Type, Formulation, Skin Type, and Geography.

The sample report for the Makeup Base Market can be obtained on demand from the website. Also, the 24*7 chat support & direct call services are provided to procure the sample report.

1. Introduction
• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary
• Key Findings
• Market Overview
• Market Highlights

3. Market Overview
• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter’s Five Forces Analysis

4. Makeup Base Market, By Product Type
• Foundation
• Primer
• BB Cream (Blemish Balm) and CC Cream (Color Correcting Cream)
• Concealer

5. Makeup Base Market, By Formulation
• Liquid
• Powder
• Cream

6. Makeup Base Market, By Skin Type
• Normal Skin
• Oily Skin
• Dry Skin
• Combination Skin

7. Regional Analysis
• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics
• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape
• Key Players
• Market Share Analysis

10. Company Profiles
• Chanel S.A.
• NARS Cosmetics
• Fenty Beauty
• Huda Beauty
• Charlotte Tilbury Beauty
• Sephora Collection
• Milani Cosmetics
• NYX Professional Makeup
• Wet n Wild
• elf Cosmetics
• Revolution Beauty

11. Market Outlook and Opportunities
• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix
• List of Abbreviations
• Sources and References

Report Research Methodology

Research methodology

Verified Market Research uses the latest researching tools to offer accurate data insights. Our experts deliver the best research reports that have revenue generating recommendations. Analysts carry out extensive research using both top-down and bottom up methods. This helps in exploring the market from different dimensions.

This additionally supports the market researchers in segmenting different segments of the market for analysing them individually.

We appoint data triangulation strategies to explore different areas of the market. This way, we ensure that all our clients get reliable insights associated with the market. Different elements of research methodology appointed by our experts include:

Exploratory data mining

Market is filled with data. All the data is collected in raw format that undergoes a strict filtering system to ensure that only the required data is left behind. The leftover data is properly validated and its authenticity (of source) is checked before using it further. We also collect and mix the data from our previous market research reports.

All the previous reports are stored in our large in-house data repository. Also, the experts gather reliable information from the paid databases.

expert data mining

For understanding the entire market landscape, we need to get details about the past and ongoing trends also. To achieve this, we collect data from different members of the market (distributors and suppliers) along with government websites.

Last piece of the ‘market research’ puzzle is done by going through the data collected from questionnaires, journals and surveys. VMR analysts also give emphasis to different industry dynamics such as market drivers, restraints and monetary trends. As a result, the final set of collected data is a combination of different forms of raw statistics. All of this data is carved into usable information by putting it through authentication procedures and by using best in-class cross-validation techniques.

Data Collection Matrix

PerspectivePrimary ResearchSecondary Research
Supplier side
  • Fabricators
  • Technology purveyors and wholesalers
  • Competitor company’s business reports and newsletters
  • Government publications and websites
  • Independent investigations
  • Economic and demographic specifics
Demand side
  • End-user surveys
  • Consumer surveys
  • Mystery shopping
  • Case studies
  • Reference customer

Econometrics and data visualization model

data visualiztion model

Our analysts offer market evaluations and forecasts using the industry-first simulation models. They utilize the BI-enabled dashboard to deliver real-time market statistics. With the help of embedded analytics, the clients can get details associated with brand analysis. They can also use the online reporting software to understand the different key performance indicators.

All the research models are customized to the prerequisites shared by the global clients.

The collected data includes market dynamics, technology landscape, application development and pricing trends. All of this is fed to the research model which then churns out the relevant data for market study.

Our market research experts offer both short-term (econometric models) and long-term analysis (technology market model) of the market in the same report. This way, the clients can achieve all their goals along with jumping on the emerging opportunities. Technological advancements, new product launches and money flow of the market is compared in different cases to showcase their impacts over the forecasted period.

Analysts use correlation, regression and time series analysis to deliver reliable business insights. Our experienced team of professionals diffuse the technology landscape, regulatory frameworks, economic outlook and business principles to share the details of external factors on the market under investigation.

Different demographics are analyzed individually to give appropriate details about the market. After this, all the region-wise data is joined together to serve the clients with glo-cal perspective. We ensure that all the data is accurate and all the actionable recommendations can be achieved in record time. We work with our clients in every step of the work, from exploring the market to implementing business plans. We largely focus on the following parameters for forecasting about the market under lens:

  • Market drivers and restraints, along with their current and expected impact
  • Raw material scenario and supply v/s price trends
  • Regulatory scenario and expected developments
  • Current capacity and expected capacity additions up to 2027

We assign different weights to the above parameters. This way, we are empowered to quantify their impact on the market’s momentum. Further, it helps us in delivering the evidence related to market growth rates.

Primary validation

The last step of the report making revolves around forecasting of the market. Exhaustive interviews of the industry experts and decision makers of the esteemed organizations are taken to validate the findings of our experts.

The assumptions that are made to obtain the statistics and data elements are cross-checked by interviewing managers over F2F discussions as well as over phone calls.

primary validation

Different members of the market’s value chain such as suppliers, distributors, vendors and end consumers are also approached to deliver an unbiased market picture. All the interviews are conducted across the globe. There is no language barrier due to our experienced and multi-lingual team of professionals. Interviews have the capability to offer critical insights about the market. Current business scenarios and future market expectations escalate the quality of our five-star rated market research reports. Our highly trained team use the primary research with Key Industry Participants (KIPs) for validating the market forecasts:

  • Established market players
  • Raw data suppliers
  • Network participants such as distributors
  • End consumers

The aims of doing primary research are:

  • Verifying the collected data in terms of accuracy and reliability.
  • To understand the ongoing market trends and to foresee the future market growth patterns.

Industry Analysis Matrix

Qualitative analysisQuantitative analysis
  • Global industry landscape and trends
  • Market momentum and key issues
  • Technology landscape
  • Market’s emerging opportunities
  • Porter’s analysis and PESTEL analysis
  • Competitive landscape and component benchmarking
  • Policy and regulatory scenario
  • Market revenue estimates and forecast up to 2027
  • Market revenue estimates and forecasts up to 2027, by technology
  • Market revenue estimates and forecasts up to 2027, by application
  • Market revenue estimates and forecasts up to 2027, by type
  • Market revenue estimates and forecasts up to 2027, by component
  • Regional market revenue forecasts, by technology
  • Regional market revenue forecasts, by application
  • Regional market revenue forecasts, by type
  • Regional market revenue forecasts, by component

Makeup Base Market

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