Global Workflow Automation Market Size By Process (Automated, Interaction), By Organization Size (Large Enterprises, Small & Medium Enterprises (SMEs)), By Component (Software, Services), By Deployment Mode (Cloud-based, On-premises), By Operation (Robotic Process, Business Process, Intelligent Process), By Vertical (Healthcare & Pharmaceuticals, Government & Defense), and By Geographic Scope And Forecast
Report ID: 24769|No. of Pages: 202
Global Workflow Automation Market Size By Process (Automated, Interaction), By Organization Size (Large Enterprises, Small & Medium Enterprises (SMEs)), By Component (Software, Services), By Deployment Mode (Cloud-based, On-premises), By Operation (Robotic Process, Business Process, Intelligent Process), By Vertical (Healthcare & Pharmaceuticals, Government & Defense), and By Geographic Scope And Forecast
Workflow Automation Market Size And Forecast
Workflow Automation Market size was valued at USD 14.99 Billion in 2024 and is projected to reach USD 71.03 Billion by 2031 growing at a CAGR of 23.68% from 2024 to 2031.
- Workflow automation means the use of technology and software tools to simplify and optimize the sequence of tasks, functions, and processes in an organization. By automating repetitive and manual steps, workflow automation aims to improve efficiency, reduce errors, and improve overall productivity.
- This approach involves systematic planning, execution, and monitoring of different tasks, which allows for seamless integration between different stages of the process.
- Workflow automation often involves the use of specialized software, scripting, and integration with existing systems, enabling automated processing of routine tasks, data entry, and communication between various stakeholders.
- Furthermore, the goal of workflow automation is to improve organizational efficiency, minimize resource waste, and allow the team to focus on more strategic and value-added activities.
Global Workflow Automation Market Dynamics
The key market dynamics that are shaping the workflow automation market include:
Key Market Drivers:
- Digital Transformation across Industries: The rapid pace of digital transformation is a key motivator for workflow automation adoption. According to an IDC projection, global investment in digital transformation is expected to reach USD 3.4 Trillion by 2026, representing a compound annual growth rate (CAGR) of 16.3% from 2022 to 2026. This tremendous investment in digital technology is driving up the need for workflow automation solutions that streamline corporate operations and increase efficiency.
- Rising Focus on Operational Efficiency and Cost Reduction: Organizations are increasingly relying on workflow automation to boost operational efficiency and cut expenses. McKinsey & Company discovered that automation technologies, especially process automation, could save firms up to USD 15 Trillion in wages annually by 2030. The same study suggested that over 30% of operations in 60% of all vocations might be automated, indicating the enormous potential for workflow automation across multiple industries.
- Growing Adoption of Cloud-based Workflow Automation Solutions: The shift to cloud-based technology is propelling the workflow automation market forward. According to Gartner, worldwide end-user expenditure on public cloud services is expected to rise 20.7% to USD 591.8 Billion in 2023, up from USD 490.3 Billion in 2022. This trend is especially pertinent to process automation, since cloud-based solutions provide better flexibility, scalability, and accessibility, making them more appealing to enterprises of all sizes.
Key Challenges:
- Data Security Concerns: Data security concerns are a major limitation on the workflow automation market. Organizations are becoming more vulnerable to cyber threats and data breaches as they employ more automation technology. Sensitive information processed by automated systems is insecure, especially in industries such as finance and healthcare, where regulatory compliance is essential. This concern about data integrity and confidentiality impedes the adoption of workflow automation systems by enterprises, particularly those that handle sensitive data.
- High Initial Investment Costs: Large initial investment expenses are a barrier to entrance for many small and medium-sized businesses (SMEs). While workflow automation results in long-term savings and efficiency advantages, the initial expenditures of software procurement, system integration, and employee training are prohibitive. This financial hardship discourages SMEs from using automation solutions, restricting market growth potential in this segment.
Key Trends:
- Cloud-Based Solutions: With its scalability, flexibility, and accessibility, cloud computing has emerged as the mainstay of workflow automation. Cloud-based workflow automation tools are being adopted by businesses more frequently to improve cooperation, cut expenses, and streamline operations.
- AI and Machine Learning Integration: Intelligent decision-making, predictive analytics, and the automation of more complex processes are made possible by the integration of artificial intelligence (AI) and machine learning (ML) technology into workflow automation platforms. It is anticipated that this tendency will continue, improving workflow automation systems’ functionality and effectiveness.
- Platforms for Low-Code/No-Code Development: These increasingly popular tools enable users to design unique workflow automation solutions with little to no programming knowledge. By enabling business users to automate jobs and procedures on their own, this democratization of automation lessens the need for IT teams.
- Hyper automation: Using cutting-edge technologies like artificial intelligence (AI), machine learning (ML), robotic process automation (RPA), and process mining, hyper-automation automates and optimizes business processes from start to finish. Hyper-automation techniques are becoming more and more popular among organizations as a means of boosting productivity, flexibility, and creativity.
- Emphasis on Employee Experience: Improving the employee experience is becoming more and more important as workflow automation spreads. Automation solutions are made to not just simplify procedures but also help improve teamwork, eliminate menial jobs, and free up staff members to concentrate on more important work.
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Global Workflow Automation Market Regional Analysis
Here is a more detailed regional analysis of the workflow automation market:
North America
- North America is estimated to dominate the workflow automation market during the forecast period. The region’s highly qualified and technologically sophisticated workforce fuels the need for and adoption of workflow automation technologies. According to the US Bureau of Labor Statistics, employment in computer and information technology occupations is expected to expand by 15% between 2021 and 2031, substantially faster than the average for all occupations. This expansion is estimated to create around 682,800 new employees over the next ten years, accelerating the development and implementation of workflow automation technology.
- Furthermore, North American industries, particularly in healthcare, finance, and manufacturing, are increasingly focused on automation to improve operational efficiency. For example, the Office of the National Coordinator for Health Information Technology (ONC) reported that by 2021, 96% of all non-federal acute care hospitals had embraced certified health information technology. This high adoption rate of health IT systems lays the groundwork for adopting workflow automation in healthcare activities.
Asia Pacific
- The Asia Pacific region is estimated to exhibit the highest growth within the market during the forecast period. The Asia Pacific industrial sector, particularly in China, Japan, and South Korea, is heavily focused on increasing productivity through automation. According to the International Federation of Robotics (IFR), Asia is the world’s largest industrial robot market, with 489,000 units installed in 2021, up 33% year on year. This trend in industrial automation is spreading to workflow automation, as firms strive to improve their whole operational processes.
- Furthermore, the Asia Pacific region includes a sizable and quickly rising SME sector, which is increasingly using process automation to compete more successfully. According to the Asian Development Bank, SMEs make up an average of 97% of all businesses in Asia Pacific countries. The National Bureau of Statistics claimed that SMEs account for 60% of China’s GDP and 80% of urban employment. This huge SME landscape provides a significant opportunity for workflow automation adoption as these organizations strive to increase operational efficiency.
Global Workflow Automation Market Segmentation Analysis
The Workflow Automation Market is segmented into the Process, Organization Size, Component, Deployment Mode, Operation, Vertical, and Region.
Workflow Automation Market, By Process
- Automated Solution
- Interaction Solution
- Decision Support and Management Solution
Based on Process, the market is bifurcated into an Automated Solution, Interaction Solution, and Decision Support & Management Solution. The automated solution segment is expected to hold the largest market share due to the high degree of flexibility and scalability of the automated solution.
Workflow Automation Market, By Organization Size
- Large Enterprises
- Small and Medium Organizations
Based on Organization Size, the market is bifurcated into Large Enterprises and Small & Medium Organizations. The large enterprise segment is predicted to hold the most significant CAGR in the forecasted period due to the rising number of large enterprises deploying workflow automation.
Workflow Automation Market, By Component
- Software
- Services
Based on Component, the market is bifurcated into Software and Services. The software segment is expected to hold the largest market share due to the demand for software in the structured data format in various organizations.
Workflow Automation Market, By Deployment Mode
- Cloud-based
- On-premises
Based on Deployment Mode, the market is bifurcated into Cloud-Based and On-Premises. The Cloud-based segment is anticipated to have the highest CAGR in the forecasted period as software helps the customers maintain flexibility in operations and gain real-time access to data regardless of the location of the employees.
Workflow Automation Market, By Operation
- Robotic Process Automation (RPA)
- Intelligent Process Automation (IPA)
- Business Process Automation (BPA)
Based on the Operation, the market is bifurcated into Robotic Process Automation, Business Process Automation, and Intelligent Process Automation. The Business Process Automation (BPA) segment is estimated to dominate the market during the forecast period. It is designed to offer tools to automate a wide range of repetitive tasks across various business functions, enabling it to retain the top position in the global platform.
Workflow Automation Market, By Vertical
- Healthcare and Pharmaceuticals
- Government and Defense
- IT and Telecom
- Banking, Financial Services, and Insurance (BFSI)
- Travel and Hospitality
- Retail and Consumer Goods
- Manufacturing and Logistics
- Others
Based on Vertical, the market is bifurcated into Healthcare & Pharmaceuticals, Government & Defense, IT & Telecom, Banking, Financial Services, & Insurance (BFSI), Travel & Hospitality, Retail & Consumer Goods, Manufacturing & Logistics, and others. The banking, financial services, & insurance (BFSI) segment is predicted to hold the most significant CAGR in the forecasted period due to performing processes such as data entry for clearance and registration processes, gathering information from various systems, producing client information, updating systems, and generating a renewal premium.
Workflow Automation Market, By Geography
- North America
- Europe
- Asia Pacific
- Rest of the World
Based on Geography, the Workflow Automation Market is classified into North America, Europe, Asia Pacific, and the Rest of the World. North America is estimated to dominate the market owing to the growing adoption of cloud technology, penetration of process management & automation solutions, and rising focus on digital transformation initiatives in this region. The Asia Pacific is anticipated to grow with the highest CAGR due to increasing online transactions and an upsurge in the demand for automation of business processes.
Key Players
The “Workflow Automation Market” study report will provide valuable insight with an emphasis on the global market. The major players in the market are Oracle Corporation, IBM Corporation, Software AG, Appian, Xerox Corporation, Ipsoft, Inc., Nintex Global Limited, Newgen Software Technologies Limited, Bizagi, and Pegasystems Inc.
Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.
Workflow Automation Market Recent Developments
- In May 2023, Bandwidth launched workflow automation for multiple global workflows with API solutions to automate number management across more than 60 countries for customers to engage, buy, enable, and configure phone numbers. Bandwidth has built application program interfaces (APIs) for number ordering, porting, and notifications that are all conveniently housed within a global portal. The Automated Workflow solutions allow software engineers to automate communications without requiring telecom industry expertise.
- In April 2023, CrowdStrike Falcon Fusion is a sophisticated cloud-based security orchestration, automation, and response (SOAR) framework. It seamlessly integrates with the CrowdStrike Falcon platform and is provided to our valued customers at no additional expense. From the convenience of the Falcon console, SOC analysts are empowered to effortlessly create comprehensive automated workflows utilizing a user-friendly interface, pre-designed workflow templates, and personalized scripts to efficiently execute a wide range of actions directly on the endpoint.
Report Scope
| Report Attributes | Details |
|---|---|
| Study Period | 2021-2031 |
| Base Year | 2024 |
| Forecast Period | 2024-2031 |
| Historical Period | 2021-2023 |
| Unit | Value (USD Billion) |
| Key Companies Profiled | Oracle Corporation, IBM Corporation, Software AG, Appian, Xerox Corporation, Ipsoft, Inc., Nintex Global Limited, Newgen Software Technologies Limited, Bizagi, and Pegasystems Inc. |
| Segments Covered | Process, Organization Size, Component, Deployment Mode, Operation, Vertical, and Geography |
| Customization scope | Free report customization (equivalent up to 4 analyst’s working days) with purchase. Addition or alteration to country, regional & segment scope |
Research Methodology of Verified Market Research:
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• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
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Frequently Asked Questions
1 INTRODUCTION OF GLOBAL WORKFLOW AUTOMATION MARKET
1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions
2 EXECUTIVE SUMMARY
3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH
3.1 Data Mining
3.2 Validation
3.3 Primary Interviews
3.4 List of Data Sources
4 GLOBAL WORKFLOW AUTOMATION MARKET OUTLOOK
4.1 Overview
4.2 Market Dynamics
4.2.1 Drivers
4.2.2 Restraints
4.2.3 Opportunities
4.3 Porters Five Force Model
4.4 Value Chain Analysis
4.5 Regulatory Framework
5 GLOBAL WORKFLOW AUTOMATION MARKET, BY PROCESS
5.1 Overview
5.2 Automated solution
5.3 Interaction solution
5.4 Decision support and Management solution
6 GLOBAL WORKFLOW AUTOMATION MARKET, BY ORGANIZATION SIZE
6.1 Overview
6.2 Large Enterprises
6.3 Small and Medium Organizations
7 GLOBAL WORKFLOW AUTOMATION MARKET, BY COMPONENT
7.1 Overview
7.2 Software
7.3 Services
8 GLOBAL WORKFLOW AUTOMATION MARKET, BY DEPLOYMENT MODEL
8.1 Overview
8.2 Cloud-based
8.3 On-premises
9 GLOBAL WORKFLOW AUTOMATION MARKET, BY OPERATION
9.1 Overview
9.2 Automation-based
9.3 Rule-based
9.4 Knowledge-based
10 GLOBAL WORKFLOW AUTOMATION MARKET, BY VERTICAL
10.1 Overview
10.2 Healthcare and Pharmaceuticals
10.3 Government and Defense
10.4 IT and Telecom
10.5 Banking, Financial Services, and Insurance (BFSI)
10.6 Travel and Hospitality
10.7 Retail and Consumer Goods
10.8 Manufacturing and Logistics
10.9 Others
11 GLOBAL WORKFLOW AUTOMATION MARKET, BY GEOGRAPHY
11.1 Overview
11.2 North America
11.2.1 U.S.
11.2.2 Canada
11.2.3 Mexico
11.3 Europe
11.3.1 Germany
11.3.2 U.K.
11.3.3 France
11.3.4 Rest of Europe
11.4 Asia Pacific
11.4.1 China
11.4.2 Japan
11.4.3 India
11.4.4 Rest of Asia Pacific
11.5 Rest of the World
11.5.1 Latin America
11.5.2 Middle East & Africa
12 GLOBAL WORKFLOW AUTOMATION MARKET COMPETITIVE LANDSCAPE
12.1 Overview
12.2 Company Market Share
12.3 Vendor Landscape
12.4 Key Development Strategies
13 COMPANY PROFILES
13.1 Oracle Corporation
13.1.1 Overview
13.1.2 Financial Performance
13.1.3 Product Outlook
13.1.4 Key Developments
13.2 IBM Corporation
13.2.1 Overview
13.2.2 Financial Performance
13.2.3 Product Outlook
13.2.4 Key Developments
13.3 Software AG
13.3.1 Overview
13.3.2 Financial Performance
13.3.3 Product Outlook
13.3.4 Key Developments
13.4 Appian
13.4.1 Overview
13.4.2 Financial Performance
13.4.3 Product Outlook
13.4.4 Key Developments
13.5 Xerox Corporation
13.5.1 Overview
13.5.2 Financial Performance
13.5.3 Product Outlook
13.5.4 Key Developments
13.6 Ipsoft, Inc.
13.6.1 Overview
13.6.2 Financial Performance
13.6.3 Product Outlook
13.6.4 Key Developments
13.7 Nintex Global Limited
13.7.1 Overview
13.7.2 Financial Performance
13.7.3 Product Outlook
13.7.4 Key Developments
13.8 Newgen Software Technologies Limited
13.8.1 Overview
13.8.2 Financial Performance
13.8.3 Product Outlook
13.8.4 Key Developments
13.9 Bizagi
13.9.1 Overview
13.9.2 Financial Performance
13.9.3 Product Outlook
13.9.4 Key Developments
13.10 Pegasystems Inc.
13.10.1 Overview
13.10.2 Financial Performance
13.10.3 Product Outlook
13.10.4 Key Developments
14 Appendix
14.1 Related Reports
Report Research Methodology
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Exploratory data mining
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Data Collection Matrix
| Perspective | Primary Research | Secondary Research |
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Econometrics and data visualization model
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Primary validation
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- Established market players
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The aims of doing primary research are:
- Verifying the collected data in terms of accuracy and reliability.
- To understand the ongoing market trends and to foresee the future market growth patterns.
Industry Analysis Matrix
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